Monday, September 1, 2008

Train your MLM Team and Keep Them

At some point in any Network Marketing business, you will wake up and say who am I going to talk to today. Knowing how to get your team members through this point in their business is key. It can make the difference between having a successful team where people stay with you for years or having a revolving door downline.

People need alternatives and need unique and creative ways to find fresh prospects. The old cookie cutter methods of inviting people to hotel meetings and getting up to speak to a room full of people isn’t the most appealing method to most people today.

If you get your team thinking about alternative methods, most will start coming up with their own ideas. Remember, not all methods are right for everyone. The key is to find which methods are right for which people. By giving your team a “buffet” of methods you will help them find what is right.

So, here is a great list to start from.

Internet – Use the Internet to make friends. Most important, make friends without an agenda. Network, offer advice and add value. You can do this through message boards, social networking sites, blogging, Ezines, and video marketing to name a few.

Classified Ads – It might be one of the most expensive ways to generate leads, but a well worded ad works.

Direct Mail – Another proven method, but can be costly. An effective marketing letter that is mailed to a good mailing list can be very effective.

Buttons – A method of advertising that hardly costs anything. It might sound a little silly, but it can create curiosity. It could say something like, “I make money using the Internet, do you?”

Car Signs – Your car goes with you everywhere. Even if you work FT, your car can be advertising for you while you work.

Join Clubs and Associations – Join your local chamber, Kiwanis clubs. There is a great opportunity to get to know people and share your story. Once again make friends without an agenda.

Speak at luncheons, seminars. Provide real value to your audience. Make sure it isn’t a camouflaged sales pitch.

Business cards. Keep them with you at all times. You never know where your next customer or partner will come from.

Monthly business meeting – By providing training for your local team members, you can also allow them an opportunity to invite guests. Create excitement within your team.

Trade Shows – Present yourself at a local trade show. If your main focus is to recruit, then let others know you are looking for people in that area. As you create customers in a specific area, you can then hand those over to your new partner(s)

Special discounts and offers – Make your customers feel special. Create a VIP club. Offer special discounts. Say thank you. By creating special relationships with customers, you will also gain business partners.

Product pass around – Have a product you can pass around? Then, do it. Let potential customers/prospects try it first hand FREE. Get their feedback and get them involved. Ask, What do you think?

Once again these are ideas to pass on to your team members. Get their creative juices flowing.

BELIEVE Success!

Lisa Willard

No comments: