Wednesday, September 17, 2008

How to take your Blog to the next level

What are your goals with your blog? Are you ready to take it to the next level? If so, here are 10 things to do now.

1. If your blog is about your business. Treat it like that. Promote it. Build it. And deliver unique content.

2. Use a personal voice. There’s know point in blogging if it isn’t written in your words. Keep it useful, but in a personal voice.

3. Keep your blog postings tight. By this I mean, are there extra words? Are there unnecessary words? If so, remove them and make your posts clear and concise.

4. Link to others. Get outside of your competition. Look at what others are doing. Link to them and give your readers other areas of value to explore. They will appreciate you.

5. Vary your posts length. If you write a lengthy post, follow up with one that is brief to avoid reader fatigue.

6. If you are promoting your blog in various places like Twitter or Facebook. Do so by pointing to relevant, helpful information. Don’t just drop your link into the stream of traffic.

7. Use social bookmarking plugins like AddThis or Share This on your blog posts so that people who like your stuff can share it. And have the option to subscribe by email available on your site. More than 50% of my readers do so via email.

8. Make it easy to contact you. Let your reader know how to contact you – via email, a personal website. Don’t make them dig for this information.

9. Mix up your free offers with what your selling. If you are selling something, show it’s value. If it has helped me in my business, I don’t mind promoting it. But make sure it’s valuable and worth promoting.

10. And remember to post with honesty and integrity. If you aren’t, your readers will see through it. Yes, even on the Internet.

BELIEVE Success!

Lisa Willard

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