Thursday, April 3, 2008

Do people really fail at MLM?


Statiscally speaking yes. When you look at the number of people that fail vs the number of people that succeed, this is a factual statement.

But what makes MLM any different from others things that people try?
People that want to play professional sports fail.People that want to lose weight fail.People that start a business fail.People that start an exercise plan fail.
So while people do fail at MLM, people also fail at other things.
So, if a person goes on a diet and exercise plan and they aren't successful.
Does that mean that the whole fitness and diet industry is flawed? Of course not.

Now, if someone goes through a MLM training program and doesn't succeed, then the training could be flawed. But it doesn't mean the entire industry is.
Another claim - The odds of making big money in MLM are low.

When you are pursuing a dream , the odds of success has nothing to do with whether you succeed or not.
If someone wants something, they never look at the odds. Anyone who achieves anything worthwhile actually beats the odds. Be one of them.

Wednesday, April 2, 2008

How to write an effective article

Article writing is an effective form of marketing your business if done correctly. It’s another great tool to use to build an online presence.


The first tip to remember is it must be a good article. Your articles must have good content. I love the phrase “Content is key.” This is so true. Bring value to your readers. Your article needs to deliver information that will allow your reader to visualize the outcome and take action. Find a unique angle, a good hook, and develop a conversation with your reader.


Write articles in conversational mode is a great tip. Connect with the conversation that is already running in their mind. Complete every thought for your prospect. Build trust and respect. Get in touch with their passion.


Be able to pass the “so what” test. Provide benefits to your reader. A good example is Now you will be able to write an effective article. Now you will be able to increase your sales………….If your article writing doesn’t pass the “so what” test, go back and tweak it.


Every word has to earn its keep, especially your headlines. The language can’t be boring and stiff. You aren’t trying to win awards. You are trying to make money. Keep it exciting.


Keep it simple. Write in a simple language. You want your articles to be full of information and content, but in a language that the average person can understand.


Did you know what the most important word in article writing is? You. Yes, the most effective and important word in writing any article is you. Appear at all times as if you are on the reader’s side. You are their advocate.


What at about Search Engines? Yes, you will want to integrate key words in your article writing. But always write for the HUMAN first. Writing articles can be fun and a large part of your business, but you want your readers to read it from start to finish. If an article is stuffed with keywords, but has no HUMAN interest, it’s useless


Effective Article Marketing requires a few good keywords and key phrases. These words and phrases should be relevant to the topic, and the article context. These keywords and key phrases must appear seamlessly in the article, and not disrupt the natural flow of the content.


Don’t think you can write? Yes, you can. The most important step to article writing is to get started.

Thursday, March 20, 2008

Tips on writing effectives articles

Writing articles is a great way to market online. Here are a few key points to remember when you are writing:

*Build belief and trust


*Complete every thought for your prospect


*Write in simple language


*The most important word in the copy should be "you."


*Handle objections before they come.


*Remember your the advocate - appear at all times to be on their side.


Don't think you can write? Think again. The most important thing is to just get started.

Study from the masters. Here are a few recommendations - Gary Halbert, Clayton Makepeace, John Carlton., Dan Kennedy.


Below are some links that will get you started. Enjoy!

http://www.marketingrebel.com/#7strat1

http://www.freelancewritingsuccess.com/clayton-makepeace.php

http://www.thegaryhalbertletter.com/newsletter-archives.htm_________________

Read their letters. Pick out their power words. Study their headlines. Take notes. And be sure to have fun!


BELIEVE Success!

Lisa

Tuesday, March 11, 2008

How to create a Network Marketing Success Plan

You have started a Network Marketing business so now what. Well, one of the first things you need is a plan. You need a Network Marketing Success Plan.
If you are serious about building a network marketing business; then there are things you need to do to get prepared. Very few people every plan for success and growth of their business.


You will want to write down daily, weekly, monthly, short term and long term goals. Write these down and keep them in front of you at all times.


One of the first things you will want to decide is how you are going to build your business. What methods will you use?


Are you going to use online methods, offline, or a combination?


The following are some things to think about.

Where will you find your customers?
Where will you find your business prospects?
Where are you going to advertise?
What is your advertising and marketing budget?
Do you have a budget?
Do you have a follow up plan in place?

Once you decide some of these, you need to set a plan of action. Create actions steps that will help you accomplish your goals.


Do you have a mentor or partner to hold you accountable? Having an accountability partner is always good. One of the keys to success is staying focused and committed to your goals. And someone to turn to is part of that process.


Remember, this is a business and your success depends on you and your actions. Set some goals and along the way, reevaluate. If you need to adjust you can. The key is to fine tune along the way and to learn from your mistakes.


Every one of us faces challenges in building our business and it comes in so many different areas. From Prospecting / Recruiting to how to get more traffic to our websites.
The fact is, each one of us is different. A one size fits all program just will not work.


Be committed to self development. Network Marketing is an “Earn While you Learn Program.” It is about continually learning and developing yourself as a leader.


Your Network Marketing Success Plan may seem overwhelming at first, but if you absorb it piece by piece and keep it simple, you will see the overall picture.

Monday, February 25, 2008

How build a successful MLM team through duplication

All it takes is three, five or seven people or whatever the magical number is. What magical number did your upline tell you? All you need is five good people and your business will explode and will take on a life of its own. Is this really true? Of course it isn’t.


It doesn’t take five, ten, or even fifty. It takes hundreds of people before your business will take on a life of its own.


But what about duplication? Isn’t that what every MLM company teaches. Don’t get me wrong, it does happen, but you most provide your organization with the right skills, resources and marketing tools. And you must have a flow of prospects. If you provide these, you will get duplication.


Build your business as if duplication won’t happen. You are in control of your business. Don’t sponsor 10,15, 20 people and then fall back into management mode. The simple truth is – not everyone is going to duplicate your efforts.


Now, if you provide your organization with the tools, resources and management skills they need, duplication will increase.


You need to bring in enough people personally to make sure you get those partners that will hit the ground running and build on their own. Remember, this isn’t a cookie cutter business. Treat each prospect as an individual. Every person is unique and looking for different solutions.


The more people you sponsor, the faster you will see growth and the quicker your business will be where you want it to be.


If you continue to recruit and develop as a leader, you will attract leaders.


Become an expert. An expert that others seek out and want to follow. How can you become an expert if you aren’t continually in the action?


Your organization will see your actions and want to follow and duplicate your efforts. The bottom line is become an expert and a leader. You will attract leaders. Leaders that
will follow in your footsteps.

Monday, February 11, 2008

The best kept secret in Network Marketing

It’s probably one of the best secrets in the Network Marketing industry today. But is it really a secret? It’s something we all should know. But sad to say, it remains a large secret to the majority of our industry.

A prospect that comes to you is substantially more valuable than any prospect you could ever approach.

There is so much difference between the two, there is no comparison. One of the reasons so many fail in our industry is because they are approaching prospects that don’t need or want our services or product in the first place. Friends, family, and the average Joe on the street doesn’t care what we are selling or doing. They do not need or want our product or need our service.

The truth of the matter is you can continue to force your message upon people and you may find an interested prospect here and there. But who wants to make 200 dials just to find 5 warm bodies to talk to. There are so many different approaches and techniques that you can master, but continuing to talk to prospects, that do not have any interest in you, your product or service will lead to network marketing frustration.

Find people that are already sold on your idea. People are looking for solutions. People are looking for someone to help them. It may be someone drowning in debt. It may be someone ready to get out of the rat race. If they continue down the same path, it will never change.

So, where do you find these people and how do you get them to come to you?

Good question. Develop an online presence. Be a person that can be trusted. Be a person that brings value to your prospect. This won’t happen over night, but in time you will be known as someone who can lead others to success. Through time and consistency, you will develop relationships and relationships lead to partnerships.

Take the time to listen to your prospect and find out what it is they really want. Invest in them. Spend time listening and discovering their wants and needs. When you can do this, When you can help them find answers, success and partnerships will come easily.

Start developing your online presence today and watch your network marketing business grow.

BELIEVE Success!


Lisa Willard
http://www.OnlineCandleTeam.com

Tuesday, January 8, 2008

Network Marketing is a journey, not a race.

I walked by a summer league baseball field the other day. I noticed a sign on the fence. A huge sign. It read ...MLB players are little league players that never gave up.

I stood there for a moment ... watching the little leaguers. They were clumsy. Uncertain and akward. But they had an interest in improving their skills. I knew that some of those little guys would some day achieve their dreams. They would be winners.In order to be a winner at Network Marketing, it takes time. Maybe even a very long time.

As a network marketer, you must realize that success doesn’t happen over night. It happens little by little each day.

Beginning your network marketing journey will be scary and awkward. You will be unsure and uncertain at times.

Allow yourself to make mistakes and learn from those. It will help you in your journey to success. As you learn, your network marketing business will grow and prosper. Everyone makes mistakes. Capitalize on them.

Feeling frustrated? That is okay too. Everyone has a bad day. Even the most successful network marketers get knocked down. However, they choose to get right back up and keep going time and time again.

Spend time on personal development. To truly succeed, you must work on yourself first! Carve out a few minutes every day to focus on YOU. Apply what you learn to your network marketing business and your personal life. It might surprise you how the two mesh together.

Think positive. Believe you can succeed at network marketing. Keep negative thoughts out of your mind. Surround yourself with positive thoughts. You need to believe in yourself before others will believe in you.

Building a business is a journey, not a race. It doesn’t happen over night. Take steps every day and you will see results.